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![PDF) An exploratory investigation into the effectiveness of team kit sponsorship: Fans' perspectives of new sponsorship in the German Bundesliga PDF) An exploratory investigation into the effectiveness of team kit sponsorship: Fans' perspectives of new sponsorship in the German Bundesliga](https://i1.rgstatic.net/publication/262861224_An_exploratory_investigation_into_the_effectiveness_of_team_kit_sponsorship_Fans'_perspectives_of_new_sponsorship_in_the_German_Bundesliga/links/5ecb981a299bf1c09add3198/largepreview.png)
PDF) An exploratory investigation into the effectiveness of team kit sponsorship: Fans' perspectives of new sponsorship in the German Bundesliga
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